OpenClaw is one of the most powerful open-source AI assistant platforms available today. It gives you full control over your AI — your data, your infrastructure, your rules. But getting OpenClaw setup right requires more than following a README file.
This guide walks you through every stage of a proper OpenClaw setup in 2026, from choosing your infrastructure to securing your deployment and building custom skills that actually make your business more productive.
Whether you're a technical founder doing it yourself or evaluating whether to hire an OpenClaw consultant, this openclaw guide covers everything you need to know.
OpenClaw is an open-source AI agent platform. Unlike ChatGPT or other hosted AI tools, OpenClaw runs on your own infrastructure. You control which AI models it uses, what data it can access, and how it communicates with your team.
It supports multiple AI providers (OpenAI, Anthropic, local models), integrates with messaging platforms like Telegram, Discord and Slack, and allows you to build custom skills — essentially plugins that let your AI assistant perform specific tasks for your business.
The key difference? Privacy and control. Your conversations, your business data and your API keys never leave your infrastructure.
Before diving into OpenClaw setup, make sure you have:
You should be comfortable with the command line, environment variables and basic server administration. If that sounds daunting, consider working with a professional — it saves time and avoids costly mistakes.
Start by cloning the OpenClaw repository to your server:
git clone https://github.com/openclaw/openclaw.git
cd openclaw
npm install
This pulls down the latest stable release and installs all dependencies. The install process typically takes 2–5 minutes depending on your connection speed.
Copy the example environment file and fill in your details:
cp .env.example .env
Open .env in your editor. The critical variables include:
AI_PROVIDER — which AI service to use (e.g., openai, anthropic)AI_API_KEY — your API key for the chosen providerAI_MODEL — the specific model (e.g., gpt-4o, claude-sonnet-4-20250514)AUTH_TOKEN — a strong, unique token for authenticating with your OpenClaw instanceWORKSPACE_DIR — where OpenClaw stores files and memoryCritical security note: Never use default or weak auth tokens. Generate a proper random string of at least 32 characters.
Model selection matters more than most people realise. Each provider and model has different strengths:
For most business use cases, we recommend starting with Claude 4 Sonnet or GPT-4o. They offer the best balance of capability, speed and cost.
One of OpenClaw's strongest features is multi-channel messaging. Your AI assistant can live wherever your team already works.
TELEGRAM_BOT_TOKEN=your_token to your .env fileDISCORD_BOT_TOKEN=your_token to your .env file.env fileEach platform requires specific permission scopes. Get these wrong and your bot either won't work or will have more access than it should. This is one area where the openclaw setup process trips people up most frequently.
Skills are what transform OpenClaw from a chatbot into a genuine business tool. A skill is a function your AI can call to perform a specific task.
module.exports = {
name: 'customer_lookup',
description: 'Look up a customer by email address',
parameters: {
email: { type: 'string', required: true }
},
async execute({ email }) {
const customer = await db.customers.findOne({ email });
return customer ? JSON.stringify(customer) : 'Customer not found';
}
};
Skills can connect to databases, APIs, file systems — anything your business needs. Common use cases include:
The skill system is where OpenClaw's real value lies. A well-configured instance with purpose-built skills can save hours of manual work every week.
This is the step most DIY setups skip — and it's the most important. An unsecured OpenClaw instance is a serious liability.
chmod 700 on sensitive directoriesSecurity isn't a one-time task. Schedule regular reviews — monthly at minimum.
OpenClaw uses a memory system to maintain context across conversations. Proper configuration here directly impacts how useful your AI assistant is.
Conversation history within a session. Configure the context window size based on your model's limits and your typical conversation length.
Persistent notes and context that survive restarts. OpenClaw can write to memory files, building up knowledge about your business, preferences and recurring tasks.
Documents, data files and reference materials your AI can access. Organise these logically — a messy workspace means a confused AI.
Tip: Start with a focused memory setup. Write a clear USER.md file that tells your AI who you are, what your business does and how you prefer to communicate. This single file dramatically improves response quality.
Before relying on your OpenClaw instance for anything important, test thoroughly:
Run through edge cases. Try to break things. It's better to find problems now than in production.
Having helped dozens of businesses with OpenClaw setup, these are the mistakes we see most often:
DIY OpenClaw setup is entirely possible if you're technical and have the time. But there are scenarios where hiring an expert makes more sense:
At Blue Canvas AI, we offer professional OpenClaw consultancy for a flat £1,500 — full setup, security hardening, custom skills, integrations and 30 days of support. If you'd rather have an expert handle it, get in touch.
OpenClaw is actively developed. Keep your instance current:
git pull origin main
npm install
Review changelogs before updating. Breaking changes happen, and a botched update on a production system is not fun.
Back up your workspace, memory files and .env before every update. If something goes wrong, you can roll back quickly.
A proper OpenClaw setup in 2026 involves seven key stages:
Get these right and you'll have an AI assistant that genuinely transforms how you work. Get them wrong and you'll have an expensive, insecure chatbot.
Need help? Visit openclawconsultant.co.uk or book a free discovery call with Blue Canvas AI.
Ready to get started? Book a free discovery call with Blue Canvas AI and let's discuss how we can help your business.


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